For architects who sell plans
Unrolled handles everything after it. Every buyer gets a project with their stamped plans, updates and answers. AI does the routine work; your team makes the calls.
How it works
The purchase stays in your store. The moment it’s paid, Unrolled opens a project for that buyer and keeps everything that follows in one place, from the first download to the last question.
We set up and check the Shopify connection with you. Other stores are scoped separately.
In your existing store. Nothing changes at checkout.
With the package they bought and PDFs stamped for them.
Updates, questions and custom requests. Your team and the AI answer in the same place.
Plans and updates
Upload the revised sheets, review what changed and choose who receives the release. Unrolled stamps a PDF for each purchaser and puts it in their project.
AI-native
Unrolled was built around AI from the start, not fitted with a chatbot later. It works from the same projects, files and knowledge as your team, and it shows up wherever there’s routine work: in support, in project management and in the moment a buyer is ready for more.
When a buyer asks something your FAQ or their project already covers, the AI replies in the conversation, labelled, with its source. If it isn’t sure, it stays quiet and leaves the question with your team.
Each conversation gets a running summary. When it’s your turn to answer, type a few words, like “10% off, code SLOPE10”, and the AI turns them into a short, well-worded reply. You edit it. You send it.
The coordinator proposes the timeline, records progress that customers and builders report in conversation, asks for updates when work goes quiet, and brings anything uncertain to your team to decide.
On a buyer’s projects page, it picks designs from your catalog that resemble the ones they own, and says why. When your rule says it’s time to offer the Building package to a buyer who opted in, it writes the personal note. Who gets an offer, and at what price, stays your call.
Customer support
No more “which plan was this about?”. A buyer starts a conversation inside their project and chooses who takes part. Your team sees the files, the purchase and the history right there.
Custom plan requests
Buyers mark up the PDF and describe the change. Your team quotes, does the design work and uploads the result, stamped like any other file. The buyer accepts it or asks for a revision.
The request, the quote, every revision and the accepted file stay with the project. Even when the wall moves twice.
Payment is arranged outside Unrolled; your team confirms it.
Prefab homes
Give each home its own project: a timeline the customer can follow, conversations with your team, and builders and suppliers who see only what you share with them. No plan purchase needed.
Under the hood
Unrolled comes from a team that has been building software products for more than 20 years. The parts nobody sees get the same care as the parts everybody does.
Service and pricing
For studios with an established plan business or a growing delivery operation. We set Unrolled up around your catalog and team, then run the technical side.
You get a dedicated instance and database. Your customers, files and project history are yours.
We tailor delivery flows and features to your operation. Custom work is scoped and priced separately.
Managed service
$2,000–$4,000 / month
Plus a $5,000 setup fee.
An indicative range. We agree the final scope, usage allowances and any extra costs in your proposal.
Book a demoQuestions
Anything else, ask us in the walkthrough.
Yes. Keep your catalog and checkout; Unrolled takes over after the sale. We configure and check the Shopify connection with you during setup. If you sell somewhere else, we scope that connection separately.
Yes. When you publish an update, choose whether eligible earlier purchases receive it or only new ones. Draft edits never change what customers already have, and publishing never restores access that has been revoked.
The original purchaser’s email and a purchase reference, on every page. Collaborators get that purchaser’s copy. You approve the placement once; the drawing’s vector content stays intact. Stamping discourages casual sharing; it cannot stop someone copying a file. DWG, ZIP and other non-PDF files are delivered unchanged.
When enabled, it answers routine customer questions it can ground in your published FAQ and the project context the conversation’s participants are allowed to see. Replies are labelled and show their source. It also summarises every support thread for your team, drafts replies on request and, on prefab projects, records reported progress and asks for updates. On your projects pages it can suggest similar designs from your catalog, and it writes the personal note in upgrade offers your own rules trigger. Everything else waits for a person.
It never approves refunds, changes a purchase, decides who gets an offer or sets a price, gives design or structural advice beyond your published knowledge, or replies when it isn’t confident. Customers and staff can pause it in any conversation, and your team sends every drafted reply itself.
Yes. The buyer invites people by email as editors, who can download the stamped files and edit project notes, or viewers, who can only preview. The buyer can change a role or remove someone at any time. Purchase details stay with the buyer, every download carries the buyer’s stamp, and each conversation has its own participants. On prefab projects your team invites builders and suppliers, who see only the tasks shared with them.
Buyers mark up a PDF and describe the change; they need the Building package to send it. Your team quotes, confirms payment arranged outside Unrolled, does the design work and uploads the result. The buyer accepts it or asks for a revision. Accepted files join their Building package.
PDF delivery and purchaser stamping are built in, along with the customer portal, project conversations, AI summaries and staff drafting. Sales-event capture, retries and recovery tools cover the supported Shopify workflow. We review your current tools together and agree what you can retire.
Next step
Tell us how you sell and deliver plans today. We’ll walk through a purchase, a plan update and a customer question, and show where the AI helps and where it stays out of the way.
Book a demoA 60-minute call, booked through Calendly. Prefer email? Write to adam@unrolledhq.com.
